The Cool Animals Collection

Cool Animals was all about designing a set of icons that felt like they belonged together while still having their own unique personalities.
To achieve this, we used the golden ratio, ensuring each icon had balanced proportions and a visually pleasing structure. The process started with rough sketches, exploring different shapes and expressions, before refining them into a cohesive style. Each animal shares consistent features, like similar curves and proportions, but also has its own distinct details that make it stand out. The result is a playful, well crafted icon set that feels both unified and full of character.

Cool Animals was all about designing a set of icons that felt like they belonged together while still having their own unique personalities. To achieve this, we used the golden ratio, ensuring each icon had balanced proportions and a visually pleasing structure. The process started with rough sketches, exploring different shapes and expressions, before refining them into a cohesive style. Each animal shares consistent features, like similar curves and proportions, but also has its own distinct details that make it stand out. The result is a playful, well crafted icon set that feels both unified and full of character.

Industry

Art & Illustration

Focus

Balanced Proportions & Consistency

Scope

Icon Design, Visual Consistency, Golden Ratio Application

Tools used

Adobe Illustrator, Photoshop, Indesign

Challenge

The goal was to design a set of icons that looked like they belonged to the same family while still feeling unique. The challenge was to balance consistency and individuality, ensuring each animal shared common features yet had its own personality. Using the golden ratio added another layer of complexity, requiring adjustments to maintain harmony and visual appeal.

Results

The final set of icons achieved a perfect balance between unity and uniqueness. Each animal follows a consistent design structure while standing out with its own distinct details. The use of the golden ratio gave the icons a natural sense of proportion and flow, making them both visually appealing as a collection.

Icon Book